The comfortable energy of massive enterprise in a former Soviet republic


The growing isolation of Belarus president Alexander Lukashenko’s regime on the worldwide stage raises necessary questions on the way forward for the nation’s economic system. As Belarusian diplomats proceed to be expelled from Western international locations, main European corporations are enduring fierce criticism for doing enterprise in Belarus and are beneath growing stress to divest. These critiques have been particularly sharp on the European Union stage amidst allegations that Lukashenko has misappropriated EU funds.

Western coverage in direction of Belarus wants to string a really troublesome needle, punishing Lukashenko and the management for human rights violations whereas concurrently preserving Belarusian sovereignty and stopping Russia from exploiting the disaster. Western sanctions coverage towards Belarus can’t, due to this fact, be divorced from coverage in direction of Russia.

The EU has continued to prioritize a sanctions-based approach in tandem with the US. Although to this point this has largely been targeted on people, stress is rising on either side of the Atlantic to broaden and broaden the programme to incorporate main corporations.

In Belarus itself, opposition chief Svetlana Tikhanovskaya has referred to as for sanctions on the Belarusian state-controlled potash producer Belaruskali, which is a significant income for the Lukashenko regime and controls about one-fifth of the worldwide market. Recent revelations that the corporate has been promoting potash, a key ingredient in fertilizer, beneath the market worth in China and India have led to allegations of dumping. 

But increasing sanctions to incorporate massive state-run corporations isn’t with out danger. Kremlin-backed oligarchs and companies are looking for to leverage the disaster in Belarus to grab up troubled industrial belongings within the nation and broaden Russia’s footprint and political affect there.

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Belarusian opposition chief Svetlana Tikhanovskaya attends a protest in opposition to the political state of affairs in Belarus in entrance of the Brandenburg Gate in Berlin. EPA-EFE//CLEMENS BILAN

The resolution in all probability doesn’t reside within the non-public sector both. Pressure from profitable multi-nationals, with roots in Belarus, isn’t prone to come up, and any such protests wouldn’t essentially be useful and even fascinating. 

Lukashenko is thought to carry shut relationships with various extremely profitable European businessmen and pan-European multi-nationals. One such instance is Peter Kaindl, proprietor and CEO of Kronospan, a global firm that’s the world’s largest producer of wood-based panels. 

Kronospan owns greater than 30 wood-based panel manufacturing websites in numerous international locations along with Belarus, together with key websites in Eastern Europe and the previous Soviet Union, similar to Russia, Ukraine, Latvia, Poland, the Czech Republic, Slovakia, Bulgaria, Romania, Serbia, Croatia and Hungary – in addition to vegetation and branches within the US. Kronospan’s worldwide gross sales exceed €4.5 billion per yr and the corporate employs greater than 11,000 folks.  

Lukashenko has ceaselessly praised Kronospan and its chief’s sincere enterprise ethos. Peter Kaindl is famend within the nation for having harnessed the complete potential of its uncooked supplies sector and supplied a whole lot of jobs for unskilled employees over the course of a decade. Companies similar to his are perceived to have helped increase the nation’s aspiring popularity for financial stability within the face of exterior criticism of its management.

For these causes, Lukashenko likes to spotlight corporations similar to Kronospan as prime examples of his nation’s favorable funding situations, buoyed by the actual fact of a extremely profitable multi-national – with bases throughout the EU – having proven constant confidence within the nation’s infrastructure and labour markets. 

For the management, such case research serve to exhibit that Belarus is as much as European requirements. Indeed, a big quantity of Kronospan’s funding was raised by means of the European Bank for Reconstruction and Development, in addition to Austria’s Raiffeisen Bank International AG. The West stands to achieve little by depriving Lukashenko of such incentives. If something, corporations similar to Kronospan serve to remind Lukashenko of the rewards of single-market integration, for which the EU can leverage its political capital. 

Moreover, these long-term buyers are unlikely to pack up and go away any time quickly. Having established professional foundations within the nation replicated on their enterprise fashions within the EU, they could really feel they’re doing extra to fight corruption and set up European enterprise norms on the bottom than any divestment and sanctions programme ever might. 

They may effectively be proper. The long-term presence of well-run, EU-centred operations on the coronary heart of the Belarusian manufacturing ecosystem might function useful blueprints for different sectors of the economic system. Without these anchors set within the West, the management is likely to be much less reluctant to show East. 

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Belarusian President Alexander Lukashenko chairs a Security Council assembly in Minsk following the outbreak of protests over his 27-year rule. EPA-EFE//ANDREI STASEVICH

This debate is about how a lot to sanction versus how a lot to isolate. Would sanctioning massive Belarusian state-controlled corporations drive them into the arms of Kremlin-linked corporations and oligarchs? Or conversely, would sanctions in opposition to these enterprises deter Russian efforts to accumulate them? 

The Belarusian disaster is unfolding in a broader geopolitical context during which Moscow is making an attempt to leverage Lukashenko’s vulnerability to broaden Russia’s political, financial, and navy footprint within the nation. As such the West’s coverage objectives towards Belarus and Russia can’t be divorced from one another. 

This raises a collection of questions that have to be fastidiously thought-about, however for which there are not any straightforward solutions. They make it clear nonetheless that Western coverage towards Russia and Belarus must be approached as a coherent complete – a cautious steadiness of carrot and stick.