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New destinations, heli & adventure tourism projects in Kerala’s 2024 roadmap: PB Nooh

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With a growth rate of 19.34 per cent and 159.69 lakh visitors till September 2023, Kerala Tourism is setting stage to revolutionise its offerings. Tourism Director P B Nooh detailed aggressive strategies including the launch of ‘Sky Escapes’ heli-tourism and four international adventure events. The state also aims to develop thematic circuits and elevate its wedding tourism and cruise tourism aspects; all forming a part of Kerala’s 2024 tourism promotion agenda.

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